43522-2026 - Result
Spain – Public relations consultancy services – CEILING INCREASE COMM/MAD/2023/OP/0311 - On-line communication and AV services
OJ S 14/2026 21/01/2026
Contract or concession award notice – standard regime
Services
1. Buyer
1.1.
Buyer
Official name: European Commission, DG COMM - Communication
Email: COMM-REP-ES-PROCUREMENT@ec.europa.eu
Legal type of the buyer: EU institution, body or agency
Activity of the contracting authority: General public services
2. Procedure
2.1.
Procedure
Title: CEILING INCREASE COMM/MAD/2023/OP/0311 - On-line communication and AV services
Description: CEILING INCREASE COMM/MAD/2023/OP/0311 - On-line communication and AV services - Insufficient initial contract ceiling. Additional Campaigns not taken into consideration when calculating the initial ceiling
Procedure identifier: 3f8d1de8-04b0-448b-8150-fc9e18a4d01e
Internal identifier: EC-COMM/MAD/2025/NP/0617
Type of procedure: Negotiated without prior call for competition
2.1.1.
Purpose
Main nature of the contract: Services
Main classification (cpv): 79416200 Public relations consultancy services
2.1.2.
Place of performance
Country: Spain
Anywhere in the given country
Additional information: Please consult the procurement documents.
2.1.4.
General information
Legal basis: 
Regulation (EU, Euratom) 2024/2509
5. Lot
5.1.
Lot: LOT-0001
Title: CEILING INCREASE COMM/MAD/2023/OP/0311 - On-line communication and AV services
Description: CEILING INCREASE COMM/MAD/2023/OP/0311 - On-line communication and AV services - Insufficient initial contract ceiling. Additional Campaigns not taken into consideration when calculating the initial ceiling
Internal identifier: EC-COMM/MAD/2025/NP/0617
5.1.1.
Purpose
Main nature of the contract: Services
Main classification (cpv): 79416200 Public relations consultancy services
Additional classification (cpv): 79415200 Design consultancy services, 92122000 Motion picture distribution services, 92400000 News-agency services, 92312211 Writing agency services
5.1.2.
Place of performance
Country: Spain
Anywhere in the given country
Additional information: Please consult the procurement documents.
5.1.3.
Estimated duration
Duration: 12 Months
5.1.4.
Renewal
Maximum renewals: 3
Other information about renewals: The framework contract is concluded for an initial period of 3 (three) months, renewable 3 (three) time(s). Please consult the draft framework contract in the procurement documents.
5.1.6.
General information
Procurement Project fully or partially financed with EU Funds.
The procurement is covered by the Government Procurement Agreement (GPA): yes
5.1.10.
Award criteria
Criterion: 
Type: Quality
Description: Please consult the procurement documents.
Category of award weight criterion: Weight (percentage, exact)
Award criterion number: 70
Criterion: 
Type: Price
Description: Please consult the procurement documents.
Category of award weight criterion: Weight (percentage, exact)
Award criterion number: 30
5.1.15.
Techniques
Framework agreement: 
Framework agreement, without reopening of competition
Information about the dynamic purchasing system: 
No dynamic purchase system
5.1.16.
Further information, mediation and review
Review organisation: Court of Justice of the European Union
Organisation providing more information on the review procedures: European Commission, DG COMM - Communication
Organisation signing the contract: European Commission, DG COMM - Communication
6. Results
Maximum value of the framework agreements in this notice: 1 500 000,00 EUR
Direct award: 
Justification for direct award: New works or services, constituting a repetition of existing works or services and ordered in accordance with the strict conditions stated in the Directive
Other justification: The contract was conceived and is being used in the design and adaptation of communication campaigns that involve a significant amount of media coverage. In this circumstances an increase of ceiling is needed (up to EUR 4,500,000, comprising EUR 3.000.000 for services and EUR 1.500.000 for reimbursables).
6.1.
Result lot identifier: LOT-0001
Winner selection status: At least one winner was chosen.
Framework agreement: 
Maximum value of the framework agreement: 1 500 000,00 EUR
6.1.2.
Information about winners
Winner: 
Leader of tendering party: Marco de Comunicacion
Official name: The Online Marketing Studio
Tender: 
Tender identifier: Marco de Comunicacion
Identifier of lot or group of lots: LOT-0001
Subcontracting: No
Contract information: 
Identifier of the contract: EC-COMM/MAD/2025/NP/0617 - CEILING INCREASE COMM/MAD/2023/OP
Date on which the winner was chosen: 19/12/2025
Organisation signing the contract: European Commission, DG COMM - Communication
6.1.4.
Statistical information
Received tenders or requests to participate: 
Type of received submissions: Tenders submitted electronically
Number of tenders or requests to participate received: 1
8. Organisations
8.1.
ORG-0001
Official name: European Commission, DG COMM - Communication
Registration number: COM
Department: COMM.C - Representations & Communication in Member States
Postal address: Paseo de la Castellana, 46
Town: Madrid
Postcode: E-28046
Country subdivision (NUTS): Madrid (ES300)
Country: Spain
Email: COMM-REP-ES-PROCUREMENT@ec.europa.eu
Telephone: +32 2 299 11 11
Internet address: https://ec.europa.eu/info/departments/communication_en
Roles of this organisation: 
Buyer
Organisation providing more information on the review procedures
Organisation signing the contract
8.1.
ORG-0002
Official name: Court of Justice of the European Union
Registration number: CURIA
Postal address: Rue du Fort Niedergrünewald
Town: Luxembourg
Postcode: L-2925
Country subdivision (NUTS): Luxembourg (LU000)
Country: Luxembourg
Email: GC.Registry@curia.europa.eu
Telephone: +352 4303-1
Internet address: http://curia.europa.eu
Roles of this organisation: 
Review organisation
8.1.
ORG-0003
Official name: European Commission
Registration number: EUCOM
Postal address: Mondrian (CDMA), Rue du Champ de Mars 21
Town: Brussels
Postcode: B-1050
Country subdivision (NUTS): Arr. de Bruxelles-Capitale/Arr. Brussel-Hoofdstad (BE100)
Country: Belgium
Email: COMM-REP-ES-PROCUREMENT@ec.europa.eu
Telephone: +32 2 299 11 11
Internet address: https://commission.europa.eu/
Roles of this organisation: 
TED eSender
8.1.
ORG-0004
Official name: Marco de Comunicacion
Size of the economic operator: Large
Registration number: ESA62913991
Postal address: CARDENAL MARCELO SPINOLA 42, PLANTA 12
Town: MADRID
Postcode: 28016
Country subdivision (NUTS): Extra-Regio NUTS 3 (ESZZZ)
Country: Spain
Email: noelia@marco.agency
Telephone: +34936350500
Roles of this organisation: 
Tenderer
Leader of tendering party
Winner of these lots: LOT-0001
8.1.
ORG-0005
Official name: The Online Marketing Studio
Size of the economic operator: Large
Registration number: ESB87641197
Postal address: PASEO DE LA HABANA, NÚMERO 169, PISO 304
Town: Madrid
Postcode: 28036
Country subdivision (NUTS): Extra-Regio NUTS 3 (ESZZZ)
Country: Spain
Email: noelia@marco.agency
Telephone: +34910514327
Roles of this organisation: 
Tenderer
Winner of these lots: LOT-0001
Notice information
Notice identifier/version: dadf8179-08c2-4e7a-80c4-c3df2e842f2a  -  01
Form type: Result
Notice type: Contract or concession award notice – standard regime
Notice subtype: 29
Notice dispatch date: 20/01/2026 12:19:03 (UTC+01:00) Central European Time, Western European Summer Time
Languages in which this notice is officially available: English
Notice publication number: 43522-2026
OJ S issue number: 14/2026
Publication date: 21/01/2026