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271332-2024 - Competition

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Competition
BelgiumMarketing services
Content development services for consumer communication and promotional activities about travelling in Europe (Multi Supplier Framework Agreement)
Type of procedureOpen

Buyer
BuyerEuropean Travel Commission
BelgiumArr. de Bruxelles-Capitale/Arr. Brussel-Hoofdstad (BE100)Brussels

LOT-0001Content development services for consumer communication and promotional activities about travelling in Europe (Multi Supplier Framework Agreement)
Marketing services
Start date08/07/2024 Duration4 Years
Estimated value excluding VAT4 000 000,00 EUR
Deadline for receipt of tenders17/06/2024 - 23:59:59 (UTC+2)

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90/2024
271332-2024 - Competition
Belgium – Marketing services – Content development services for consumer communication and promotional activities about travelling in Europe (Multi Supplier Framework Agreement)
OJ S 90/2024 08/05/2024
Contract or concession notice – standard regime
Services
1. Buyer
1.1.
Buyer
Official nameEuropean Travel Commission
Legal type of the buyerBody governed by public law
Activity of the contracting authorityRecreation, culture and religion
2. Procedure
2.1.
Procedure
TitleContent development services for consumer communication and promotional activities about travelling in Europe (Multi Supplier Framework Agreement)
DescriptionThe purpose of this procedure is to establish a Multi-Supplier Framework Agreement (MSFA) with the reopening of competition with a pool of agencies able to deliver content development services for the consumer communication and promotional activities of ETC. Such services include strategy development, audiovisual content creation, visual identity and design, copywriting, translation, web development, and other related services.
Procedure identifier75c50315-9b03-4e35-adc7-9a17ea0c8f6d
Internal identifierJPP5 - 2 - Content development
Type of procedureOpen
2.1.1.
Purpose
Main nature of the contractServices
Main classification (cpv): 79342000 Marketing services
2.1.4.
General information
Legal basis
Directive 2014/24/EU
2.1.6.
Grounds for exclusion
Agreements with other economic operators aimed at distorting competition
Analogous situation like bankruptcy under national law
Arrangement with creditors
Assets being administered by liquidator
Bankruptcy
Breaching of obligations in the fields of environmental law
Breaching of obligations in the fields of labour law
Breaching of obligations in the fields of social law
Business activities are suspended
Child labour and other forms of trafficking in human beings
Conflict of interest due to its participation in the procurement procedure
Corruption
Direct or indirect involvement in the preparation of this procurement procedure
Early termination, damages or other comparable sanctions
Fraud
Guilty of grave professional misconduct
Guilty of misrepresentation, withheld information, unable to provide required documents and obtained confidential information of this procedure
Insolvency
Money laundering or terrorist financing
Participation in a criminal organisation
Payment of social security contributions
Payment of taxes
Purely national exclusion grounds
Terrorist offences or offences linked to terrorist activities
5. Lot
5.1.
LotLOT-0001
TitleContent development services for consumer communication and promotional activities about travelling in Europe (Multi Supplier Framework Agreement)
DescriptionThe purpose of this procedure is to establish a Multi-Supplier Framework Agreement (MSFA) with the reopening of competition with a pool of agencies able to deliver content development services for the consumer communication and promotional activities of ETC. Such services include strategy development, audiovisual content creation, visual identity and design, copywriting, translation, web development, and other related services. The objectives of the project are: - Foster Europe’s global perception as a safe, sustainable, and inclusive travel destination. - Raise awareness among travellers about the importance of responsible travel practices and behaviours. -Stimulate responsible and sustainable travel demand to Europe by encouraging regional dispersal, off-season travel, longer stays, choosing eco-friendly transportation, and supporting local communities, and thus contribute towards bridging the intention-behaviour gap. - Foster collaboration and leverage the communication and promotional efforts of European National Tourism Organisations and the wider tourism ecosystem
Internal identifierJPP5 - 2 - Content development
5.1.1.
Purpose
Main nature of the contractServices
Main classification (cpv): 79342000 Marketing services
5.1.3.
Estimated duration
Start date08/07/2024
Duration4 Years
5.1.5.
Value
Estimated value excluding VAT4 000 000,00 EUR
5.1.6.
General information
Reserved participationParticipation is not reserved.
Procurement Project fully or partially financed with EU Funds.
The procurement is covered by the Government Procurement Agreement (GPA)no
5.1.9.
Selection criteria
Criterion
TypeEconomic and financial standing
DescriptionSelection criteria as stated in the procurement documents

Criterion
TypeTechnical and professional ability
DescriptionSelection criteria as stated in the procurement documents
5.1.10.
Award criteria
Criterion
TypePrice
DescriptionAward criteria as stated in the procurement documents
Criterion
TypeQuality
DescriptionAward criteria as stated in the procurement documents
5.1.11.
Procurement documents
Access to certain procurement documents is restricted
Justification for restricting access to certain procurement documentsIntellectual property right issues
Languages in which the procurement documents are officially availableEnglish
5.1.12.
Terms of procurement
Terms of submission
Electronic submissionRequired
Languages in which tenders or requests to participate may be submittedEnglish
Electronic catalogueAllowed
Deadline for receipt of tenders17/06/2024 23:59:59 (UTC+2)
Deadline until which the tender must remain valid6 Months
Terms of contract
The execution of the contract must be performed within the framework of sheltered employment programmesNo
Electronic invoicingAllowed
Electronic ordering will be usedyes
Electronic payment will be usedyes
5.1.15.
Techniques
Framework agreementFramework agreement, with reopening of competition
Information about the dynamic purchasing systemNo dynamic purchase system
Electronic auctionno
5.1.16.
Further information, mediation and review
Review organisationEuropean Travel Commission
8. Organisations
8.1.
ORG-0001
Official nameEuropean Travel Commission
Registration numberBE0408138386
Postal addressRue du Marché aux Herbes 61
TownBrussels
Postcode1000
Country subdivision (NUTS)Arr. de Bruxelles-Capitale/Arr. Brussel-Hoofdstad (BE100)
CountryBelgium
Telephone+3225489000
Roles of this organisation
Buyer
Review organisation
Notice information
Notice identifier/version379c179d-2f33-4b4f-9c27-ab3eb08cce81  -  01
Form typeCompetition
Notice typeContract or concession notice – standard regime
Notice subtype16
Notice dispatch date07/05/2024 08:46:12 (UTC)
Languages in which this notice is officially availableEnglish
Notice publication number271332-2024
OJ S issue number90/2024
Publication date08/05/2024